Leon Greenwood
Founder & Programme Lead
OlympianPerformance CoachFormer Police Officer
About Greenwood Youth Project
A young person's circumstances shouldn't decide their future.
Greenwood Youth Project creates opportunities for young people through talks, workshops, RE:WRITE, partnerships and a network of Ambassadors.
From a Greenwood Youth Project talk
Who decides your future?
Young people may be supported by teachers, families and the people around them — but their future should never feel predetermined.
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Our mission
To help young people recognise their potential, build the skills and confidence to move forward, and see possibilities beyond their current circumstances.
Everything we do helps young people
- Broaden their horizons
- See what's possible
- Build confidence
- Develop resilience
- Meet different people and careers
- Recognise opportunities
- Find a clearer direction
Our approach
How Greenwood Youth Project works.
Early, not late
We work with young people while there is still plenty of road ahead, before one difficult chapter becomes the whole story.
Respect, not rescue
Young people aren't problems to be fixed. We start from what they already have and treat their ambitions as serious.
Real people, real routes
Meeting different people and hearing about different careers, experiences and perspectives makes a future feel reachable.
In partnership
Schools and community organisations know their young people. We shape our work with them, not around them.
What we value
- Honesty
- We say what we mean and do what we say.
- Ambition
- We encourage young people to think bigger about what could be possible.
- Respect
- We listen, value different experiences and treat people properly.
- Belonging
- Everyone should feel that there is a place for them.
- Responsibility
- We help young people recognise the choices they can make and take ownership of what comes next.
Why Greenwood Youth Project was created
Built on experience.
Greenwood Youth Project was founded by Leon Greenwood: Olympian, GB bobsleigh athlete, former police officer and performance coach.
Greenwood Youth Project has reached more than 50,000 young people across 80+ schools and organisations, creating opportunities for young people to build confidence, broaden their horizons and see what could be possible.
Greenwood Youth Project was created to build something bigger than one person: an organisation with talks, workshops, programmes, speakers and Ambassadors that can reach young people long into the future.
50,000+young people reached
Where we're heading
Bigger than one person.
Greenwood Youth Project's aim is to reach young people right across the UK, with a growing team of trained people delivering its work and a network of Ambassadors from every walk of life.
The team
The people behind Greenwood Youth Project.
Nicole Cockburn
Programme Facilitator & Safeguarding Lead
Teacher10+ Years' Teaching Experience
Greenwood Youth Project CIC is a community interest company: a social enterprise that exists for the benefit of the community. Company number: 17350524.